Apart from the static tourist attractions such as York Minster, The National Railway Museum, The Shambles, Jorvik Viking Centre, The Barbican, Opera House and Theatre Royal, The Castle Museum etc. York has many festivals and events that draw huge numbers of tourists. A few notable ones being:
Shakespeare’s Rose Theatre, York River Art Market, Outdoor theatre, The Great Yorkshire Fringe, Van Gogh Experience, Mickelgate Run Soapbox Challenge, York food and drink festival, Aesthetica film festival, York Christmas Festival, York Ice Trail, York restaurant week, York Races and the Balloon Fiesta.
This tourism presents many opportunities for York companies to broadcast their messages and offerings to a far greater audience throughout the year if targeted correctly.